SEO Web Design

  or Search Engine Optimized Web Design combines proven search engine optimization methodology with simple, attractive and useable web design.

Any SEO professional will tell you that the technical part of the web site design carries more weight than the visual aspect. You do not have to be an SEO expert in order to make sure that your web site design follows the guidelines recommended by Google, Yahoo and Live(MSN) Search. Study the summarised guidelines given below and you wiil be on your way to get better search engine visibility and top SEO ranking.

Check out this sample SEO web design template and you will have better idea how to turn theoretical guidelines into actual practice.

Experienced webmasters and web development professionals usually re-use their favorite web design templates by modifying and customising to each web site requirements. You will be able to do the same and build your own library of re-useable optimized web design templates.

Getting Advices from the No. 1 Singapore SEO Expert**

The reason is quite simple. Search engines only understand and interested in your textual content. It is blind to the graphics and animation on your web page. However, your web designer may not be too happy to hear this. The fact is - words are used to determine what your web page is about so that it can be categorised and tagged with keywords.

As a result of optimum SEO web design, your web page will have a better chance to be ranked high in the search engine results page(SERP). Your ultimate goal is to gain top search engine ranking and to harness as much targeted traffic as possible.

And that is what an SEO expert do for a living - getting your web page ranked high for a couple of carefully selected keywords and driving targeted traffic with eager buyers to grab whatever products or services that you're offering. These are good enough reasons for you to pay top dollars for expert advice from established SEO consultants and specialists.

Would You Want to Outrank Your Competitors?

Here's a list of things that you can do to improve your web site's visibilty and search engine ranking:

• On-site Optimization is what you can do on your web site to improve search engine visibilty.
1. Determine the keywords that your potential customers will use to search for information related to your product or service. You can use keyword research tool such as Nichebot or Wordtracker to find the right keywords.
2. Focus on ONE and not more than two keywords per page.
3. Provide sufficient textual content to support your keywords and make sure you've placed your primary keyword near the top, in the body and near the bottom of the page. Bear in mind to write naturally and that your potential customers will be reading this content to make a decision to stay or leave your web site.
4. Examine the HTML source of your web page. The title tag and the meta description tag are very important. Use your keyword in the title and your description tags. Search engines always look at these tags and will use the information within these tags to rank your web page.
5. Use anchor text links to make your entire site crawable by search engine robots and spiders. Strategic internal linking structure can add points to your overall web site SERP ranking.
• Off-site Optimization which includes inbound links may be more important to your search engine visibility than any of the above factors.
1. Get backlinks from web sites that share similar theme with yours.
2. You not only want links from high PR (Google pagerank) web sites but also from a spectrum of web sites with different PR value.
3. Put your keyword in the achor text link coming from other web sites.